NUTSKI

Go Nuts

product film

(overview)

A product film for NUTSKI spreads. We built small sets in the brand’s colours, a gingham cloth, purple, red and a flat blue, and let the product move: jars that flip into the next flavour, peanuts hanging in the air, cream that drips off the spoon. The claims sit on their own cards, short enough to read in a scroll.

year
2024
length
0:20
format
9:16

(look closer)

(4)

(in the edit)00:07

Flip to the next flavour

Each jar flips over and lands as the next flavour, so the whole range fits into one move.

(set)00:06

Peanuts in mid air

Peanuts lined up in mid air, one above the other, on a flat blue background.

(in camera)00:01

The drip

A spoon pulled slowly out of the jar to show how thick the cream is.

Card: no added sugar
00:12.20
Card: no additives, no palm oil, natural product
00:13.75

(type)00:12

Claims on their own cards

No added sugar, no additives, no palm oil. The claims get their own flat cards between the shots, in the colours of the sets.

(frames)

(9)
A NUTSKI jar on purple
A spoon drip over the jar on gingham
Peanuts falling on red
A hand placing the jar on the gingham cloth
A drizzle over a bar on blue
Four flavours in a grid
Cream poured over toast
A jar in the middle of the flip
End card: Go nuts, go NUTSKI